Banner Advertisement Design - Standard Banner Ad Sizes

Below is the most typical banner ad sizes used for online advertising purposes. The banner ad size for a web site will vary depending on their standards, so check with the web site first to confirm the actual accepted size.

 

 

Standard Web Banners

Size	Style	Gif Weight	Flash Weight
468 x 60	Full Banner	20 KB	30 KB
728 x 90	Leaderboard	25 KB	35 KB
336 x 280	Square	25 KB	35 KB
300 x 250	Square	25 KB	35 KB
250 x 250	Square	25 KB	35 KB
160 x 600	Skyscraper	20 KB	30 KB
120 x 600	Skyscraper	20 KB	30 KB
120 x 240	Small Skyscraper	20 KB	30 KB
240 x 400	Fat Skyscraper	25 KB	35 KB
234 x 60	Half Banner	15 KB	20 KB
180 x 150	Rectangle	15 KB	20 KB
125 x 125	Square Button	15 KB	20 KB
120 x 90	Button	10 KB	20 KB
120 x 60	Button	10 KB	20 KB
88 x 31	Button	10 KB	10 KB